Liza and JP will bring their tried and true tips and lessons for profitable touring, travel, producing, scoring, placing, streaming and selling in the music business. Learn what to avoid and how to speak successful musician. Let their music tenure help empower and guide your musical journey.
Learn how to thrive, survive and profit in the music business.
LIZA CARBE AND JP DURAND ARE HIGHLY ACCOMPLISHED MUSICIANS AND PRODUCERS THAT WANT TO HELP YOU THRIVE & SURVIVE
There are many different ways to make a living in the music industry these days. Because of social media and the Internet, it’s much easier to be a successful independent musician. Knowing the tools that are available to you and understanding how to use them makes your job that much easier. In order to thrive, you need to know how to book shows, how to book a tour, how to speak to a promoter. You also need videos, EPK’s, and new ways to promote your band and your business.
Do you know what a PRO is? Do you know what a license is, or a licensing fee? Do you know how to collect your royalties? It’s great to place your music in a film or commercial, but if you don’t understand how to register it or how to negotiate a contract, it will severely limit the amount of money you will be making. You need to know how and with whom to register your music so you get any performance royalties and licensing fees. There are many revenue-generating avenues open to you – you need to not be afraid to ask, know where to go, and learn these standard music business practices.
We are Liza Carbe and Jean-Pierre Durand and along with our partners Jim Stubblefield are founders of the world music group Incendio. We have been together for over 18 years and have 10 CD’s and perform over 150 show annually nationally and internationally. Although we have been with two different record companies and currently have a non-exclusive booking agent, we are now primarily independent.
This means we book our own shows and tours, as well as write and record our own music – this is a fundamental part of how we make a living. We perform at festivals, theaters, cultural art centers, house concerts and a whole lot more.
We also have been composing for music libraries, TV and film, scoring to picture and producing other artists for over 25 years. We understand the royalty stream and how important that is for you, as a musician and composer, to understand it as well. We also understand how sound works in the studio and live.
You can learn these things on your own. We did, but it took years. Often we would discover something new and say “Darn! I wish I had known that before”. We may have been able to get that gig or that placement, but we didn’t know. So we added it to our knowledge base for the next time. There is always something new to learn. The more you understand how the music biz works and are able to diligently apply simple processes, the more successful you will be. Knowledge is power.
Got Music, but no one is listening?
Book your band
Book a tour
The Tools you Need
You can achieve it, with the help of:
“Thrive and Survive in the Music Business”.
“Learn from real musicians Carbe’ and Durand how to avoid pitfalls and move right into success”
The music business is more complicated than ever. Artists have to learn so many aspects that the record companies used to take care of. It’s a completely different world. Liza and JP have made that transition, by learning so many facets of the biz in real time. If you’ve got your music together and want to bring it to the world, they can help you recognize the pitfalls and the genuine opportunities. They are the real deal. ~Barry Squire